Service Street Pictures
Meet Sammie
Founder of Service Street Pictures
Sammie Astaneh is a producer of film, television, documentary and microdrama content with over 30 producing credits. He has a BCom degree in finance from UBC's Sauder School of Business and received producer training from UCLA's Professional Program in Producing.
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Our Purpose
Service Street Pictures curates and develops a slate of projects defined by a distinct creative voice, artist-driven storytelling and global audience appeal – all while remaining deeply BC-rooted yet internationally competitive. Our commitment is to create authentic narratives that take bold creative risks and contribute meaningfully to the cultural and economic vitality of BC’s screen industry.
Speaking Engagements
Press Releases
How to Create a Hit Microdrama:
With the global microdrama market already exceeding US$5bn and set to triple by 2033, key producers and execs who have been finding success in this lucrative sector offer tips for breaking into the genre, crafting impactful stories, working with talent, and building the funding, partnerships and strategies needed to succeed.
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Shortform content for mobile is booming. We examine how to create hits in this space.
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Snap, Stapleview Entertainment, ReelShort and Service Street Pictures to unlock digital-first and vertical opportunities at Content Canada.
Snap Inc’s Norissa Samuels, Stapleview Entertainment’s Daniel Lantsman, ReelShort’s Keri-Lee Kroeger and Service Street Pictures’ Sammie Astaneh will discuss ways producers and creators can access new possibilities with digital-first and vertical content at Content Canada.
During a panel session at the one-day event, which takes place on September 3, the execs will offer tips to thrive in The New Content Economy .
Microdramas (2025)
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Stolen Kingdom (2025) - Documentary
- TheWrap
Exile (2023) - Feature film
- Variety
- Deadline
- Playback Magazine​